PAULA WONG

PAULA WONG

Experiential gastronomy redefines dining as a multi-sensory journey rather than just a meal. It combines culinary artistry, cultural storytelling, interactive participation, and spatial design to engage all the senses. By transforming eating into immersive storytelling, it creates deeper emotional connections between the diner, the food, and the environment

"Paula" Wongjunpen is a visionary leader in Thailand's tourism industry, serving as Founder and Managing Director of Paula & Co. DMC Thailand and President of SITE Thailand. Recognized for her contributions to luxury travel, sustainability, and destination marketing, she also supports the industry through leadership roles with TICA and ATTA, fostering collaboration and innovation across the tourism sector.
 

Beyond tourism and hospitality, Paula is a certified professional chef with formal culinary training and a passion for gastronomy. Her expertise spans culinary techniques, food culture, sustainability, and local ingredients, allowing her to create meaningful dining experiences that connect people with the stories, traditions, and communities behind every dish.